BAI “HEALTHYLICIOUS”

Blackmath teamed up with Bai to create their 30 second Healthylicious campaign voice acted by Justin Timberlake. I was really excited to be a part of the team and create concept art that defined their branding- being both healthy and delicious. Creative Directed by Jeremy Salhman, I designed potential sets that had the aesthetics of modern kitchen and contemporary objects merged together to create beautiful layouts.

Credit :-
Created at BlackMath Inc
Role : Concept Designer

PROCESS

Team

Client: Keurig Dr Pepper
Creative Director: Jeremy Salhman
Art Director: Veronica Ni
Designers: Veronica Ni, Kory Demers, Aishwarya Sadasivan, Soyeon Lim, Brian G, Ivan S, Chrissy E
Fabricator: Sean O
Music: Kate S, Jade R
Editing: Noah, Steve M
Producer: Claire B